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Why you shouldn’t ignore YouTube

YouTube has been growing exponentially in importance for gaming over recent years, particularly as a PR channel for indie games. If you’re still not convinced it’s worth the effort to seek out the influencers then maybe renowned YouTuber Ryan Letourneau (aka @NorthernlionLP) will change your mind. He recently posted a video of a great presentation he gave on this very topic and you can watch it here.


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